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Evaluation of urban tourism products: Kuala Lumpur as a destination of choice.

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dc.contributor.author Malek, Anahita
dc.contributor.author Mohamed, Badaruddin
dc.date.accessioned 2015-05-01T12:06:39Z
dc.date.available 2015-05-01T12:06:39Z
dc.date.issued 2014
dc.identifier.issn 1645-9261
dc.identifier.uri http://hdl.handle.net/11328/1167
dc.description.abstract Urban tourism has emerged as a significant and distinctive form of tourism, yet it has received a disproportionately small amount of attention in tourism research. Research on urban tourism is rarely conducted among Asian countries such as Malaysia. Therefore, this research attempts to evaluate and investigate the development of urban tourism products in the biggest urban area in Malaysia, Kuala Lumpur (KL), using a strategic planning method, namely, the SWOT analysis. Findings of this study will have implications toward the future planning, development, and management of tourism products and facilities. pt
dc.language.iso eng pt
dc.relation.ispartofseries 21/22
dc.rights openAccess pt
dc.subject Urban tourism pt
dc.subject Urban analysis pt
dc.subject Product Evaluation pt
dc.subject SWOT analysis pt
dc.title Evaluation of urban tourism products: Kuala Lumpur as a destination of choice. pt
dc.type article pt
dc.peerreviewed yes pt
degois.publication.firstPage 83 pt
degois.publication.lastPage 93 pt
degois.publication.volume 3 pt
degois.publication.title Rrevista de Turismo e Desenvolvimento pt

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